SOCIAL TIP

Social Tip is a platform that enables users to earn cash rewards by sharing posts about their favorite brands on social media. By turning everyday customers into influencers, Social Tip amplifies traditional word-of-mouth marketing for the digital age, helping brands connect more authentically with their audience.

The platform operates on a simple model: users shop their preferred brands, share their experiences on social media, and receive monetary rewards for their authentic content. This approach not only benefits consumers but also provides businesses with a scalable way to drive brand awareness and engagement. Social Tip collaborates with a diverse range of brands across sectors such as fashion, beauty, health and fitness, travel, and dining.

Founded in 2024 by BrewDog co-founder James Watt, former Zilch Chief Technology Officer Thomas Matecki, and Georgia Lee, the former Managing Director of food delivery service Supper, Social Tip is redefining the future of influencer marketing. Watt’s experience in disruptive branding, Matecki’s expertise in technology and engagement algorithms, and Lee’s background in consumer behavior and brand partnerships combine to create a platform that rewards genuine customer advocacy.

In a landscape where traditional advertising faces challenges, Social Tip offers a modern, consumer-driven solution that benefits both brands and users, fostering trust and engagement in a more authentic and effective marketing ecosystem.