Social media changed the way we connect, create and communicate. Now innovations in artificial intelligence, the blockchain, and major advancements in computing are changing everything again.

For marketing teams, these changes are challenging; increasing complexity, increasing choices, and increasing expectations. Yet, with the right strategies, you can turn any challenge into an opportunity.

Flight Story help brands understand change, remove noise and lean into the right opportunities, ultimately building brands, driving growth and creating value.

Technologies like generative AI are revolutionising advertising and the creative industries, lowering the barrier to create anything. At the click of a button you can create custom animations in real time, translate content into multiple languages and produce hundreds of creative variations to test and optimise in your media plans.

Despite technology breakthroughs, it’s ironically easier than ever to create, but it’s much harder than ever to stand out.

Flight Story use advanced technologies to optimise creative processes, but ultimately obsess over telling the most compelling stories, that help brands stand out.

The gap between what is happening now, and what will happen next is closing very fast. As technology continues to augmente more of our lives, marketing teams are faced with only two options: to be left behind or embrace new possibilities.

Future winners won’t be doing what the winners of today are, so Flight Story believe that the only option to lean into new innovations, experiment and fail your way to the right answers.

Our innovation services help brands to disrupt themself, identifying new technologies, educating marketing teams on new possibilities and ultimately preparing them to take advantage of what comes next.